AVP, Product Marketing – Lead B2B & B2G Growth!
Are you a strategic marketing leader with a passion for driving demand generation, product storytelling, and market expansion? NetCom Learning is seeking an AVP, Product Marketing to lead a team of product marketers, craft compelling go-to-market strategies, and drive brand awareness and lead generation for our vendor solutions.
What's in it for you?
- Lead & mentor a high-performing team of product marketers focused on B2B & B2G growth.
- Shape product positioning & storytelling to drive engagement and sales enablement.
- Own the marketing strategy for assigned vendors, aligning with sales & inside sales teams
- Oversee multi-channel marketing campaigns across content, digital, social, and automation tools.
- Drive key KPIs: lead generation, learner acquisition, and revenue growth.
What You'll do?
- Lead & Execute Product Marketing Strategies – Own the go-to-market approach, positioning, and messaging for key vendors & target audiences.
- Sales Enablement & Collaboration – Educate internal teams on solution messaging, value propositions, and customer challenges to optimize sales conversations.
- Campaign Management & Lead Generation – Develop 360° marketing strategies, including content, digital, social media, and AI-driven campaigns to drive engagement.
- Market Insights & Customer Journey – Leverage data and market trends to refine customer journey mapping & product lifecycle strategies.
- Brand Awareness & Thought Leadership – Craft compelling storytelling & marketing narratives to position NetCom Learning as an industry leader.
Compensation: Competitive salary + Variable Pay
Ready to lead high-impact marketing initiatives and drive revenue growth? Apply now
